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A Globo estuda transmitir o BBB 26 pela primeira vez no seu canal no YouTube. A emissora teme um possível flop como o da edição de 2025 e busca mais engajamento, vendo a plataforma como uma forma de alcançar um público maior. A ideia inicial é liberar o sinal apenas em dias especiais, como formação de Paredão e eliminação. #BBB #BBB26 #Globo
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A Globo reformulou completamente o BBB 26 com novas dinâmicas para evitar a presença de “plantas” no reality. O programa contará com a participação da plateia no Sincerão, o que deve dificultar as “sabonetadas” dos participantes. A emissora pretende arrecadar cerca de R$ 1,5 bilhão em cotas publicitárias com os patrocinadores do programa. #BBB #BBB26 #Globo
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