Mute
Agata Russo
Já percebeu que, no Red Bull Salzburgo, só um jogador não usa o logo da @redbull no peito? Não é acaso: é estratégia. ⚡ Como ele é menor de idade, não pode exibir publicidade de energéticos. A solução? Entrar em campo com a Rauch, marca de sucos patrocinadora do clube e parceira da Redbull. Isso é marketing inteligente: transformar uma limitação legal em oportunidade de branding. #MarketingEsportivo #Branding #estrategia #empreendedorismo #estrategiademarketing
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